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With the Light Vehicle sales forecast providing a solid foundation augmented with OEM/supplier interviews, third party data and extensive desk research, the Tire Forecasts qualitative and quantitative findings provide meaningful and actionable results to the client.
The OE Tire Forecast provides an independent view of tire trends to help OEMs and suppliers assess technologies, research sourcing issues and analyze the competition.
80% of tires are destined for the replacement market. Suppliers need a single, consistent data source to help them plan future products, allocate resources, identify trends, grow wholesales and retail sales, plan advertising campaigns and negotiate with customers. The US Replacement Tire Forecast provides:
Leveraging decades of experiences, our Global Tire Forecasts provides volume, technology and features forecast for tire globally. Covering both new and replacement markets the forecast divides the global market into two categories: highly and non-highly regulated. Features covered in the forecast are used to establish a trend pattern of growth or decline for the target market. Example of features include:
This provider of the International Motorcycle Shows, a series of consumer events in markets throughout the US, obtained credible data that showed increased sales and revenue following their events – e.g. attendees were nearly 9 times more likely to buy a new motorcycle than the average US household.Learn more about our client’s successes
As part of an established dealer group in Maryland and Delaware, this market leader has successfully built customer loyalty –achieving 743% return on investment from targeted mailings, selling 135 additional vehicles through one 4-month campaign and verifying that 65% of vehicles sold were to existing customers.Learn more about our client’s successes
This leading partner of the automobile industry identified market demands and supported product development for engines that reduce fuel emissions and increase fuel economy – enabling innovation by facilitating interdisciplinary research and allowing review/protection of solutions as intellectual property.Learn more about our client’s successes
One of the United Kingdom’s premier auto retailers recognized the growing importance of its aftersales business and soon increased its number of sales leads by 45%, generated greater response to marketing (79% for Volkswagon, 166% for Audi), and dramatically improved its marketing return on investment.Learn more about our client’s successes