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IHS forecasts worldwide defense budgets to experience modest growth between 2014-2018, with a CAGR of 1.4%. The challenge facing traditional defense manufacturers in the US and Western Europe, however, is that this growth takes place away from established markets. While suppliers have a strong footprint in the Middle East, emerging markets in Asia Pacific and Latin America are fragmented, posing a diverse range of business challenges.
Click sections below to explore current trends.
One of the world’s leading manufacturers of state-of-the-art solutions for armed forces and civil security sectors enabled its strategy for entering APAC markets with granular data built from the bottom up -- e.g., discovering 200+ potential sales opportunities for defense electronics in the region.Learn more about our client’s successes
The research and development team that drives technology innovation accelerated research by up to 30 percent by enabling about 100 researchers to shift from using numerous systems to relying on one primary tool. The team was also able to mitigate the risk of lost intellectual property and potential revenues when collaborating with partners.
Sweden’s largest provider of high-tech AD&S solutions supports its successful export strategy by offering all 14,000 employees worldwide access to best-in-class market intelligence – a tenfold increase in the user community -- and consolidating disparate subscriptions to increase efficiency and usage.Learn more about our client’s successes
In this brief video, Paul Burton – Director of Research & Analysis for IHS Defence Industry and Budgets – describes how a defense manufacturer overcame austere market conditions to unlock opportunities in emerging markets. Learn how the company used IHS proprietary data and market forecasts, and worked with IHS analysts, to secure a sale in a region where it had never before conducted business.View Video
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