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This online automotive leader established a comprehensive program to analyze aggregated statistical sales results. Its analysts confirmed that consumers submitting leads through the company’s network accounted for 4.35 percent of all U.S. new vehicle in 2014 and that its leads close at three times the industry average.Learn More About Our Customers Success
This industry leader verified that customers who rent cars through its regional subsidiaries are 55% more likely to buy a new vehicle and 45% more likely to buy a used vehicle – purchasing 1.3 million new vehicles within 6 months of renting.Learn more about our client’s successes
This leading creator of targeted media products provided content for a Toyota email campaign that achieved strong results – e.g. 37% increase in the number of people who opened the email and 81% increase in total clicks – and found that $12 million were spent on Toyota vehicles by the targeted audiences.Learn more about our client’s successes
In 2002, a global automaker turned its sights toward China and began developing new strategies to maximize sales potential at all market levels. Company decision makers gained ready access to Chinese vehicle registration data – including new and used vehicles in operation plus owner demographics – while reducing the average research time by 50 percent.Learn More About Our Customers Success
I took a management course in grad school in 2009, and just about the only thing I remember about it was learning about the Hawthorne effect. This was research done at a Chicago factory from 1924-32, in which workers supposedly showed an uptick in productivity while participating in a study examinin
Technological progress with robotics is wonderful, but not when it means displacing humans. The purpose of using robots is to increase profits for companies and investors at the expense of human workers. I think the use of robots should be confined only to jobs that are impossible to do by humans an
We can see it coming, the day when humans are no longer employable in certain jobs because a robot has become more cost efficient....How long is your job safe? No one can say, but we can make an estimate.... ..."As MIT Technology Review points out, these predictions have a way of coming earlier.