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Original research and in-depth analysis of medium- and heavy-commercial vehicles for 75+ countries representing more than 95 percent of the world’s markets
The Forecast provides OEMs, suppliers and financial institutions with detailed analysis of:
In addition to the Industry Forecast, IHS Automotive offers a comprehensive group of medium- and heavy-commercial vehicle solutions that expand the depth and detail of our insight in areas critical to your organization's success:
This provider of the International Motorcycle Shows, a series of consumer events in markets throughout the US, obtained credible data that showed increased sales and revenue following their events – e.g. attendees were nearly 9 times more likely to buy a new motorcycle than the average US household.Learn more about our client’s successes
This leading creator of targeted media products provided content for a Toyota email campaign that achieved strong results – e.g. 37% increase in the number of people who opened the email and 81% increase in total clicks – and found that $12 million were spent on Toyota vehicles by the targeted audiences.Learn more about our client’s successes
This European auto market leader is helping a group of retailers grow market share by achieving a response rate of 27% (well above manufacturer’s average), earn £1.9 million in revenue over 9 months, surpass their annual projections by £0.5 million+ and realize a 14:1 return on marketing investment.Learn more about our client’s successes
As a partner to hundreds of US auto dealers, this email advertising firm has enabled them to increase web traffic, lower marketing costs per vehicle, sell more incremental vehicles per email, and earn higher profits. In the process, this firm has acquired new dealers to achieve 100% year-over-year growth for 3 years and maintained strong client loyalty with 81% renewals.
Financing incentives, low fuel prices and optimism toward the economy continue to push US auto sales http://t.co/0OvsFjfR8D
If this years sales pace holds up more than 17 million new cars and light trucks will be sold in the US http://t.co/NmntNvyH7W
Volvo, Geely make progress on new compact platform http://t.co/bQuz8b4kPi
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All the headlines about the Brazilian market have been about how bad the current market situation is, with sales down 20.5% YTD and production down 15.7%. But undoubtedly there are success stories, like the one of the Honda HR-V. Its very first registrations took place in February, and since then more than 22,000 units have been registered. That number ..more
As the growth of the U.S. new vehicle industry begins to slow after five-plus years of substantial year-over-year increases, the only way for manufacturers to continue to increase volume and share will be to conquest owners from competitive brands. The flip side of this dynamic is that every brand needs to do everything possible to protect itself includ..more
For the US new-vehicle market, the analytical methods employed by new-vehicle makers need to include accurate representations of actual marketplace entities and behavior. However, at least two instances are present where this is clearly not happening, including the luxury/non-luxury and car/light truck splits. One case involved a pickup—sell..more