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Tire Forecasting Service

Inform strategies for the U.S. and Canadian OE tire market
Do you need to grow your business and identify new opportunities?

This five-year OE tire sales forecast combines current market information with historical data on light vehicles, showing volume splits by tire size, supplier and technology. Data and analysis support sales projections and provide a clear picture of vehicle market, tire trends and tire-related technology, helping you:

  • Identify target customer segments
  • Determine new market entries
  • Gauge competitive advantages/liabilities
  • Understand the impact of tire technology
  • Assess prospective partners

What’s Included

Service Details
  • 5-year rolling U.S. and Canadian demand forecast based on vehicle sales
  • Reference definitions, pivot tables, and raw data
  • Light vehicles sold and slated for sale with highlights of various tire technologies (TPMS, sealant kits, wheel materials)
  • Vehicle volume splits through select research categories, including tire size, supplier, run-flat type, etc.
Database Categories

Information covers OE vehicle market share and volume, OE tire trends and tire-related technology.

  • Country of origin
  • Vehicle group, brand, segment, platform, model/trim, body style, series
  • New size/year
  • Tire brand/model and spare type
  • Run-flat technology
  • Type pressure monitoring system and supplier
  • Sidewall type
  • Sealant and wheel material
Tire Specifications - front versus rear
  • Type
  • Section width
  • Aspect ratio
  • Type construction
  • Rim diameter
  • Load range
  • Speed symbol
  • Combined tire size


Industry Success Stories

Follow the IHS Automotive Blog

Jun 23

IQS 2017 results show improvement industry-wide and at 27 brands

J.D. Power's annual Initial Quality Study (IQS) shows a decline in problems per 100 (PP100) from 105 in 2016 to only 97 in 2017. Kia took top spot for a second year running, followed by the Genesis brand. IHS Markit perspective Significance: The 2017 J.D. Power Initial Quality Study (IQS) shows a decline in problems per 100 (PP100..more

Jun 22

Overseas production by Japanese automakers to grow 1.3% y/y in 2017

Japanese automakers have steadily expanded their production overseas over the past couple of years and recorded their fifth consecutive year of growth in 2016. IHS Markit perspective Significance: Overseas light-vehicle production of Japanese OEMs marked an increase of 4.8% year on year (y/y) during 2016 to 18.67 million units ..more

Jun 21

Toyota reveals all-new Camry, sales to begin mid-2017

Toyota has provided details of the all-new Camry at a recent US media event. The new Camry has greater differentiation between grade levels and the model remains one of the few mid-size sedans in the US to offer a V6 option. IHS Markit perspective Significance: The Toyota Camry has been the best-selling passenger car in the US in 19 of the p..more


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