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SARA and SARAnet
SARA: A dealer mapping and planning tool with sales and service potential, driving behavior of buyers, and detailed competition analyses with advanced mapping
SARAnet: A web-based data analysis and visualization tool for new and used vehicle registrations and vehicles-in-operation
John Truskowski, Customer Development Executive with IHS Automotive, tells how a global tire manufacturer achieved a series of strategic goals by better understanding recent developments – including changing oil prices – across multiple market spaces and how they impact its business from wells to wheels.View Video
This leading creator of targeted media products provided content for a Toyota email campaign that achieved strong results – e.g. 37% increase in the number of people who opened the email and 81% increase in total clicks – and found that $12 million were spent on Toyota vehicles by the targeted audiences.Learn more about our client’s successes
The first automotive website of its kind quantified the value of the leads its clients receive from Autobytel.com with credible data that points to the need for dealers and OEMs to increase emphasis on CPO programs, do more to differentiate their brand and treat every consumer as a conquest opportunity.Learn more about our client’s successes
At its annual conference, this auto industry leader helped its global distributers share best practices and learn about the latest trends in sales, service and customer relationships – e.g., distributors in less mature auto markets learned about sophisticated models of business in established markets.Learn more about our client’s successes