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|Competitor visibility||Understand differences in revenue gained by feature/system|
|Capacity maximization||Review alternative production formats for optimal fit|
|Advertising efficiency||Benchmark ad spend against competitors|
|Rising transportation costs||Compare regional logistics costs by segment|
|Capital investment||Understand relative differences in cadence and ROI per vehicle|
|Forecast competition||Track revenue and expenses difference on a per vehicle basis|
A global OEM lagged its key competitors in maximizing profitability per vehicle.
IHS Automotive Advisors leveraged a number of proprietary data/forecast sets to identify relative differences in investment, logistics, content, incentives, pricing, manufacturing structures and advertising spend.
The client was able to integrate changes in manufacturing and logistics flow over the short-term, producing millions in savings. Longer term, the client has slated investment and content improvements to be assimilated across operations over a 3-5 year period.
As a partner to hundreds of US auto dealers, this email advertising firm has enabled them to increase web traffic, lower marketing costs per vehicle, sell more incremental vehicles per email, and earn higher profits. In the process, this firm has acquired new dealers to achieve 100% year-over-year growth for 3 years and maintained strong client loyalty with 81% renewals.
As part of an established dealer group in Maryland and Delaware, this market leader has successfully built customer loyalty –achieving 743% return on investment from targeted mailings, selling 135 additional vehicles through one 4-month campaign and verifying that 65% of vehicles sold were to existing customers.Learn more about our client’s successes
One of the United Kingdom’s premier auto retailers recognized the growing importance of its aftersales business and soon increased its number of sales leads by 45%, generated greater response to marketing (79% for Volkswagon, 166% for Audi), and dramatically improved its marketing return on investment.Learn more about our client’s successes
Headquartered in Germany, this leading supplier of parts for the global automotive/engine industries serves as a knowledgeable advisor to its distributor and OES customers -- offering relevant parts in high demand geographic markets and forming plans that impact part production/distribution.Learn more about our client’s successes
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Consumer Reports has delivered its car reliability survey results for 2017. In the latest annual survey, new model entries, infotainment systems, and multi-speed transmissions continue to act as drags on predicted reliability results. IHS Markit perspective Significance: Consumer Reports issued its lates..more
The Thai new vehicle market grew for the ninth consecutive month during September, mainly thanks to new model launches, the expiry of the five-year lock-up period for vehicles bought under the first-time car buyer scheme, and an increase in government spending. IHS Markit perspective Significance: Thai new vehicle sales surged 21.9% year on ye..more
Volvo Cars has revealed the first model and further details about its new Polestar brand at an event in Shanghai (China). IHS Markit perspective Significance: Volvo Cars has revealed the first model and further details about its new Polestar brand at an event in Shanghai (China). Implications: Initial investment of RMB5 billio..more