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Dealer Territory Potential and Marketing with Territory Pro

Improve automotive dealer sales performance

Need timely analysis of local dealer marketing?

IHS Automotive, driven by Polk, offers this intelligence report designed to help OEM field organizations, retailers and media agencies grasp sales dynamics in a dealer’s territory. Enhanced with graphical displays and purchase projections, the dealer report features an executive summary of key findings for your geography, segmentation and sales/registration categories, with action plans for both front and back ends of dealerships, helping you:

  • Quickly grasp market conditions
  • Improve new, used and fixed operations performance
  • Target potential customers
  • Recognize trends
  • Develop marketing strategies

What’s Included

Dealer Territory
  • New
  • Used
  • Sales
  • Vehicles in operation
  • Demographics
  • Targeted audiences
Features
  • Concise analysis
  • Data integration (sales targets, inventory, repair orders)
  • Missed opportunity calculation
  • Flexible delivery
  • Purchase options

Industry Success Stories

Events


Follow the Automotive Blog

Nov 17

How mobility is changing the automotive industry - Vlog Part 2

Watch this video log from Tom De Vleesschauwer, Transport and mobility practice leader, as he discusses how new mobility is changing the automotive industry.  In the second video of this two part series, Tom discusses the current vehicle market as it relates to mobility, the evolving history of mobility over the last 10 years, and how ..more

Nov 15

EU BEV, hybrid registrations continue strong growth in Q3 – ACEA

Registrations of battery electric vehicles and hybrid passenger cars in the EU have continued to grow strongly during the third quarter, although they still make up a small fraction of the market. IHS Markit perspective Significance: Registrations of BEVs and hybrid passenger cars in the EU have continued to grow strongly during t..more

Nov 15

Defining the revolution of mobility - Vlog Part 1

Watch this video log from Tom De Vleesschauwer, Transport and mobility practice leader, as he discusses the revolution of mobility and what the future of mobility looks like.  In the first of this two part series, Tom discusses the revolution of mobility, how our new multi-client study, Reinventing the Wheel, is exploring new future mobility dynami..more

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