Build, measure and improve vehicle owner loyalty

Which models and makes are pulling away your customers? Whom should you target with your conquest campaigns?

Automotive dealers, financial institutions, product/marketing managers and OEM corporate/field staff use these tools for:

  • Market research: Understand which customers are returning to market, repurchasing or defecting
  • Field alignment: Implement dealer loyalty incentive programs, defection roadblocks and conquest strategies
  • Sales planning: Determine realistic sales targets and track dealer performance
  • Product planning: Promote winning vehicle models, characteristics and market segments
  • Competitive analysis: Benchmark competitors and understand defection risk and reasons
  • Marketing: Craft tailored messaging for loyalty and conquest audiences

Learn how loyalty insights can be transformed into actionable audiences

Request a live demo of our Loyalty Analytics Solutions

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