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Software has become a ubiquitous component of everyday life. Making a phone call, driving a car, flying to a resort or even eating a banana are all facilitated or enhanced by software code.

The never-ending drive to increase electronics’ functionality mandates the development of higher functioning software and hardware. This has created a vast number of distinct markets, from well-recognized programs serving the home, to highly complex industrial data analysis in the cloud. Each has its own barriers to entry, criterion for success and key players that must be understood. We help companies make crucial business decisions in the expanding software market by providing accurate and complete analysis on the key companies, broad market trends that drive their strategies and effects of their execution upon adjacent markets.

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What does big data have to do with the price of fruit?

Panama Canal authorities estimated the impact of canal expansion by matching increased ship sizes with historical trends, but they found they needed a much broader scope of data. Factoring in how the world’s fleet is evolving, how carriers minimize costs and how the commodity supply-and-demand shift affects shipping, new analysis showed more accurately the impact of the canal-widening on the consumer.

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