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Produtos e Serviços

US Consumer Markets Service

Whether assessing new markets or benchmarking sales performance, the US Consumer Markets Service provides detailed ten-year forecasts for US consumer spending, prices, finances and demographics. Our monthly updates give you a critical window into the consumer demand by segment.

Learn more about the US Consumer Markets Service

  • US Consumer Markets Service grew out of the need by retailers, consumer goods companies and service providers for deeper and wider customer information, in the context of the larger economy. Our monthly briefing covers the following topics:

    • Consumer spending by product category and retail channel 
    • Macroeconomic and consumption trends 
    • Price trends for key product categories 
    • Household and demographic forecasts 
    • Ten-year forecasts for consumer spending and prices across 11 sectors
    Who uses the service? How?
    Major retailers  Evaluate Spending Trends
    Consumer goods companies  Market Assessment to evaluate the strength of various segments of the market
    Financial institutions  Credit Analysis to evaluate the health of the consumer

    Benefits:

    US Consumer Markets Monthly Briefing enables you to:

    • Measure the impact of differential economic change on future businesses 
    • Integrate economic and demographic forecasts into regional marketing plans 
    • Understand which new risks could threaten future supply chains 
    • Integrate advertising and media spending forecasts into promotion plans

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