Advertise in IHS Fairplay Magazine

Built on a heritage of editorial excellence, IHS Fairplay delivers content tailored for its core audience of ship owners, managers, operators and charterers. However, this is also highly relevant for brokers, financiers, insurers and others in the industry taking the decisions which drive global shipping. For more than 125 years Fairplay has:

• Been one of the best recognized magazines in global shipping.
• Produced the content that ship owners and operators need.
• Guaranteed editorial balance, integrity and opinion, second-to-none.
• Achieved some of the highest levels of subscriber loyalty in publishing.
• Delivered advertisers with the results needed to drive their businesses forward.
• Consistently attracted the largest share of advertising in global general maritime media.

These are foundations on which IHS Fairplay magazine continues to build.

IHS Fairplay is the number one shipping magazine for all those involved in the shipping industry and related sectors. Instead of reporting solely on vessel activity, each element of the IHS Fairplay subscription provides members with a complete insight into the market.

The editors speak with the decision makers, regulators and key players who make changes within the maritime world, supplying readers with knowledge and forecasts on existing and forthcoming shipping developments.

IHS Fairplay is not just a magazine, it's a complete multi-platform resource:

• Daily Shipping News email
• Fairplay 24 online 
• Weekly print magazine
• Weekly news round-up email
• Newbuildings online
• IHS Fairplay Solutions monthly magazine
• News and digital magazine archive

IHS Fairplay magazine is a fully-paid subscription weekly devoted to global shipping news. It offers a wide range of advertising and marketing opportunities that can be tailored to the specific needs of your company. Through targeted print or digital platforms or entirely customized marketing opportunities, IHS Fairplay can help you to communicate your message in a cost-effective manner to a clearly defined target audience.

The IHS Fairplay readership is truly international. Our weekly shipping magazine has a global readership of more than 13,700, with 58% of our circulation in Europe, and an increasing proportion in Asian shipping powerhouse nations. With a fully ABC audited global circulation, IHS Fairplay provides marketers with an ideal environment – reaching senior executives in major ship owning, operating management, and chartering organizations who are actively looking for information to support their decisions and purchasing plans.

Fairplay 24 Website –fairplay.co.uk is the leading online resource dedicated to providing business news and intelligence to the commercial shipping industry. With journalists and correspondents worldwide, Fairplay 24 publishes top news stories and headlines 24 hours a day to an audience of top shipping executives and decision makers in every sector of the industry.

Fairplay 24 Shipping News Email – Sent by email to more than 6,500† opt-in recipients made up of IHS Fairplay subscribers and registered users of IHS online products – providing a targeted message straight to a reader's desktop.

Fairplay Weekly News Review - Distributed every Wednesday, our weekly alert provides a catch up service for all subscribers and registered users with a review of week's big stories.

Through Powerhouse Features, Themed Issues and Sector Focuses, IHS Fairplay delivers to its readers' unrivalled content and insight into key maritime topics. They provide an ideal platform from which to market your products and services.

Powerhouse Features are in depth reports focused on specific locations - from New York to London and Greece to China - that are fundamentally significant to the shipping industry around the globe.

Themed issues are where an entire issue focuses on a key topic in the transportation of goods by sea and the workings of the shipping industry. All core sections of IHS Fairplay - Markets, Trade & Commerce, Regulation, Technology and Logistics & Supply Chain - will provide invaluable insight into the subject. List is subject to change, with updates available on request.

Sector focuses allow us to explore a subject or region thoroughly within the most relevant section - the transportation of project cargo for example fits best into the Logistics section, while Bunkers is orientated towards the Markets section. Other sections will also report any relevant information in the same issues.

Download 2013 Editorial Schedule

IHS Fairplay Artwork Specifications

Sending Material

Formats: Our preferred format is high resolution PDF (version 1.3), the files should be supplied to the correct ad size as CMYK with fonts embedded and all elements set to 300dpi. 

Other formats: Adobe Indesign, Illustrator and Photoshop; most current PC software supported.
Images: All image files to be supplied as TIF, EPS or JPG (minimum resolution 300 dpi at size to be used).
Text: Text only, rich text format or as MS Word document.
Fonts: Fonts must be embedded.
NB: We do not accept screen graphics taken from websites as they do not conform to magazine printing quality.
Delivery Methods: Electronic transfer of material using email, post or ftp.
Email: PDF or compressed (ZIP/SIT), no size limit, send email.
Post: CD Rom with color proofs to Ad Production (see address below).

Ftp Transfer: Please log on using the following protocols:
Hostname: ftp.lrfairplay.com
User ID: adverts
Password: publish

Place any advertisements directly into the root directory. Please include the name of your company in the filename and send an email specifying the filename, the date of insertion of your advertisement, your name and a contact number.

If you have any questions please contact:
Sarah Treacy
Tel: +44 (0)208 676 2249
Fax: +44 (0)208 676 2249
Email

IHS Fairplay Solutions provides a wide range of effective marketing vehicles that can be tailored to the specific communication needs of your company. Whether through targeted print based advertising, the extended reach of digital platforms or entirely bespoke marketing opportunities, IHS Fairplay Solutions helps advertisers to communicate their message to their target audience with minimum wastage.

Display Advertising 

Display advertising in the highly targeted environment of IHS Fairplay Solutions offers powerful marketing opportunities and great brand exposure. Advertising within IHS Fairplay Solutions means that your message will be seen around the world, by key decision-makers looking for business-critical information and is an ideal medium for product launches and corporate branding.

Premium Positions

For increased standout, cover positions provide massive impact. Availability of cover positions is very limited and advance booking is strongly advised. Premium positions are also available, facing the lead page of IHS Fairplay Solutions editorial sections or within the content, ensuring a highly relevant environment for your message.

Inserts

From basic flyers to corporate brochures and high impact promotional material, including bellybands and 

tip-ons, inserts offer a cost effective and highly targeted route to market for your brand, products and services.

Website

The interactive environment provides a highly engaged audience of key decision-makers actively seeking business information – an ideal opportunity to build brand awareness or to deliver concise messaging and encourage response to your own website or sales

Email Alerts

Email alerts are the ideal opportunity to deliver a targeted message straight to the reader's desktop, while encouraging click throughs to the advertiser's site.

Tailored Marketing Solutions

IHS Fairplay Solutions offers many bespoke opportunities that can be tailored to your individual requirements. We can custom build print and digital advertising campaigns, integrating creative deliveries and premium positions that offer optimum visibility. We also offer bespoke supplements, primary research (from sentiment surveys to more complex research projects), media training and an extensive range of data analysis and maritime consultancy services.